META ADS — FACEBOOK & INSTAGRAM

Facebook & Instagram Ads that build awareness and bring buyers.

While Google Ads catches people already searching, Meta Ads puts your business in front of the right audience before they even start looking — and brings back visitors who left without buying. I plan and manage Facebook & Instagram campaigns built around real business goals, not just likes.

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Serving Abuja, Lagos, Port Harcourt & nationwide brands and SMEs.

Best used for

Brand awarenessGet in front of your ideal customer at scale.

RetargetingBring back visitors who didn't convert the first time.

Visual products/servicesGreat for anything people respond to visually.

WHAT IT IS

What is Meta Ads?

Meta Ads run across Facebook and Instagram — the platforms most Nigerians spend hours on daily. Unlike Google Ads, which targets active searchers, Meta Ads let you target people by interests, behavior, age, location and more, so you can introduce your business to the right audience before they've even thought to search for you, and remind past visitors to come back and buy.

BENEFITS

Why Meta Ads works alongside Google Ads.

Precise targeting

Reach people by location, interests, behavior and demographics — ideal for local Nigerian audiences.

Visual storytelling

Photos, video and carousel formats let you show your product or service, not just describe it.

Retargeting power

Bring back website visitors and past enquirers who didn't convert the first time.

Lower cost reach

Often more affordable per impression than search ads — good for building awareness at scale.

WhatsApp & lead integration

Ads can send people straight into a WhatsApp chat or lead form — matching how Nigerians buy.

Works best paired with Google Ads

Google Ads catches intent; Meta Ads builds awareness and follows up — together they cover the full funnel.

OUR PROCESS

How we manage your Meta Ads.

Strategy

We define your audience, goals, budget, and the offer that will drive the ad.

Audience Research

We build audiences based on interests, behavior and lookalike data for your niche.

Creative & Setup

We set up campaigns with the right creative direction, copy and CTA placements.

Optimization

We test creatives and audiences weekly, cutting what underperforms.

Reporting

Clear monthly reporting on reach, engagement, and leads generated.

Get a Free Consultation Pair with a Landing Page

FAQ

Frequently asked questions.

Should I run Meta Ads or Google Ads?+

They serve different purposes. Google Ads catches people already searching; Meta Ads builds awareness and retargets. Most businesses benefit from both.

How much does Meta Ads management cost?+

Management starts from ₦120,000/month, separate from ad spend paid directly to Meta based on your budget.

Do you create the ad creatives too?+

Yes — we can guide creative direction and copy, or work with content you already have.

Can Meta Ads send leads to WhatsApp?+

Yes. Click-to-WhatsApp ad formats are one of the most effective setups for Nigerian businesses.

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